Digital Marketing

Why Spotify makes Wrapped its annual marketing moment

Digiday+ Research: 60% of brands, retailers say holiday revenue will increase this year — slightly

Google Answers If Splitting A Long Article Could Result In Thin Content via @sejournal, @martinibuster

Google: Noindexed Pages Do Not Impact Crawl Budget via @sejournal, @MattGSouthern

Google Shares New Info About Vulnerabilities Found In Chrome via @sejournal, @MattGSouthern

Social Media Content Strategy: From Start To Finish via @sejournal, @JuliaEMcCoy

CNBC to test increases on its subscription prices next year

Amid record-breaking Thanksgiving weekend e-commerce growth, there was an uninvited guest – bot traffic

Google: HTTP/3 Doesn’t Impact SEO via @sejournal, @MattGSouthern

Ex-Googler On Featured Snippets: Google is More Hesitant To Send Users Out Into The Web via @sejournal, @martinibuster

Publishers are adapting advertising strategies for a privacy-first world

Microsoft Makes 3 Predictions For PPC Trends In The New Year via @sejournal, @MattGSouthern

12 Powerful Email Marketing Tips You Need To Know via @sejournal, @IngridPAdames

Marketing To Gen Z: How To Do It The Right Way via @sejournal, @macuraa

How To Choose The Best Rank Tracker For Your SEO Needs via @sejournal, @seomonitor

Experts tip in-house operations and retail media as the most fertile landscape for new job market entrants

Elon Musk Shares Vision For “Twitter 2.0” via @sejournal, @MattGSouthern

What Does Chip-Making Demand Tell Us About Search Demand? via @sejournal, @brookeosmundson

SEO Salaries 2022: Industry Growth & Many New SEO Professionals via @sejournal, @martinibuster

Google Tag Manager: A GA4 Beginners Guide via @sejournal, @KayleLarkin

How To Improve SEO: Strategies To Try First via @sejournal, @claudiafaceoff

Foot Locker is showcasing staffers, popular musicians through social media and digital out-of-home to appeal to Gen Z

How To Write Great SEO Titles via @sejournal, @IngridPAdames

Increase Website Traffic: 8 Secrets From Popular Blogs via @sejournal, @seocopychick

Is Domain Name A Google Ranking Factor? via @sejournal, @mirandalmwrites

7 Ways To Use Google Trends For SEO & Content Marketing via @sejournal, @martinibuster

What Is Search Forecasting And Why Is It Important? via @sejournal, @vandernickr

Brands need to account for ‘psychological pain’ shoppers feel this holiday season, Horizon Media says

12 Reasons Your Website Can Have A High Bounce Rate via @sejournal, @amelioratethis

Top 10 Essential Website Optimization Strategies via @sejournal, @ChuckPrice518

Inspiring Content Personalization Examples For B2B

Why American Express invests in TikTok ahead of Small Business Saturday

Google Ads Account Managers Shouldn’t Contact Clients Directly via @sejournal, @MattGSouthern

9 Steps To A Future-Proof Social Media Strategy In A Web3 World via @sejournal, @lisabuyer

Elon Musk Hires Prolific Hacker George Hotz To Fix Twitter Search via @sejournal, @MattGSouthern

How a Minecraft influencer is bringing advertisers to the platform

Is Using Google Analytics A Search Ranking Factor? via @sejournal, @KayleLarkin

Digiday+ Research: TV will play an important part in brands’ holiday marketing

YouTube Brings Photo Editing & Quizzes To Community Posts via @sejournal, @MattGSouthern

The State of SEO With SEJ’s Ben Steele - Ep. 293 via @sejournal, @lorenbaker

Why cookie deprecation is deflating performance and inflating costs for advertisers

A New Era Of Google Search: What It Means For SEO via @sejournal, @martinibuster

Competitor Mapping: What Is It & How To Do It

Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

TikTok’s New Tool Gives Businesses Helpful Audience Insights via @sejournal, @MattGSouthern

Google Publishes Guide To Current & Retired Ranking Systems via @sejournal, @MattGSouthern

8 Signs It’s Time To Fire A Bad Client & How To Do It via @sejournal, @AdamHeitzman

Leading A Data-Driven Content Marketing Journey With Vitor Peçanha via @sejournal, @beacarlota17

DTC reproductive brand ups video ad investment to get in front of more eyeballs

Are Press Releases Still Good For SEO? via @sejournal, @lorenbaker