Digital Marketing

Google’s New Technology Helps Create Powerful Ranking-Algorithms via @sejournal, @martinibuster

Twitter Tests New Shop Module via @sejournal, @RebekahDunne

5 Best Digital Marketing Courses to Take in 2021

Google Discover: 10 Characteristics of Top-Performing Content [Study] via @sejournal, @lilyraynyc

How Storytelling Fuels Reporting Your Clients Can Get Excited About via @sejournal, @amyppc

Horizon Media agencies ply new ground with incentive-based deals tied to compensation

Here’s what’s behind the rise of custom algorithms for digital ad decisions

How job seekers are standing out and staying top of mind during virtual job interviews

Instagram Search & Explore: A Complete Guide for Marketers via @sejournal, @JuliaEMcCoy

How to Use GMB Posts & Facebook Events for Local Marketing via @sejournal, @johnelincoln

Semantic Search: What It Is & Why It Matters for SEO Today via @sejournal, @ab80

As in-game ads expand, ad tech firms look to level up their services

‘Marketers have to shift their expectations’: Despite turmoil in parts, Facebook’s ads business holds up against Apple’s privacy crackdown

Google My Business FAQs: 5 Top Local Business Concerns, Solved via @sejournal, @sherrybonelli

Gannett relaunches CTV streaming channels as ‘home’ for original, long-form videos

Google: Suggestions for Ranking Product Pages via @sejournal, @martinibuster

Google Changes Eligibility for Fact Check Rich Results via @sejournal, @martinibuster

Exclusive: Substack continues its acquisition streak with public correspondence startup Letter

Media Briefing: As student athletes begin signing brand deals, sports publishers want in

‘We found a more engaged audience’: Why Kajabi is increasing its media spending on TV now

Why Intent and Design Is Important in Digital PR [Podcast] via @sejournal, @brentcsutoras

How to Automate Keyword Clustering by Search Intent with Python via @sejournal, @artios_io

Facebook iOS 14 Update Aftermath: 4 Issues & What To Do About Them via @sejournal, @closedloop

How to Support Your Go-To-Market Strategy with SEO via @sejournal, @TaylorDanRW

‘There has to be an authentic manner in which you approach our fans’: T1 CEO Joe Marsh on brand partnerships in gaming and esports

‘Work as a set of activities, not a place’: How companies reducing the office footprint are reallocating capital

‘No one’s going in blind’: Brands are bringing gaming and esports in-house

Future of TV Briefing: 5 takeaways from this year’s TV upfront market

‘Going viral is not a strategy’: How Hotwire is leveraging online video and TikTok to reach its younger audience

Now hiring: The FTC seeks ad tech and social media experts as it shifts its approach to investigating data abuses

TikTok Launches 8 New Features For Livestreams via @sejournal, @MattGSouthern

LinkedIn looks to premium publishers as a way to drive subscriber revenue

Pinterest Users Can Make Money With Affiliate Links via @sejournal, @MattGSouthern

What Google Does With User Feedback via @sejournal, @MattGSouthern

10 Paid Search & PPC Planning Best Practices via @sejournal, @LisaRocksSEM

10 Paid Search & PPC Planning Best Practices via @sejournal, @LisaRocksSEM

How to Demote or Remove Organic Sitelinks on Google via @sejournal, @mindyweinstein

Drive Traffic & Conversions: 3 Secrets Amazon Doesn’t Want You To Know [Webinar] via @sejournal, @hethr_campbell

Are Hyphens in Domain Names Okay for Google? via @sejournal, @martinibuster

Marketing Briefing: Ad execs and marketers say this Olympics has ‘lost its luster’

In some California privacy cases, analytics trackers are in the crosshairs — and violators could be charged by the cookie

The Financial Times plans to open 2 more U.S. bureaus to target ‘global Americans’

How Yahoo is experimenting with platforms and partnerships to grow its audience

Cheat sheet: Comscore hopes to ease advertisers off cookies with new contextual targeting play

Netflix’s new vp of game development Mike Verdu brings much-needed skillsets

Stagwell bets on organic growth to power its merger with MDC Partners, as it retires the MDC name

Don’t Let Website Redesign Projects Ruin Your SEO

CMO Summit Recap: How marketers are adjusting to the delayed phase-out of third-party cookies

Google Link Spam Algorithm Update Rolling Out on July 26 via @sejournal, @MattGSouthern

The Ultimate Web Content Writing Checklist for SEO  via @sejournal, @ashleymadhatter